Employee & HR Experience · Digital Adoption Platform

Help That Sits Next to the Number

A small i beside every cost and coverage field on the plan card. Tap it and the explanation your HR team wrote opens — with this employee's own figures filled in — plus an AI comparison of this plan against their other offers, and Athena one tap away.

Most enrollment mistakes are not bad choices; they are numbers nobody explained. The Digital Adoption Platform puts the explanation where the number is. On a medical plan card in Employee Home or the BR Mobile App, every field — coverage tier, your cost, employer cost, imputed income, annual premium, deductible, copay, coinsurance, out-of-pocket maximum — carries an i. Behind it is text HR wrote once: what the number is, how it is worked out, an example, why it matters, when it changes and which rules move it, filled with the figures on that card. From the same panel, "Choosing the right plan" compares this plan with the employee's other same-tier offers using the employer's own rates, and Ask Athena opens the assistant already knowing the field.

Written by HRLive numbersAI comparison on demandAsk Athena from the fieldNever enrolls
PPO Family · medicalAlex + 3 · open enrollment 2027Coverage tierEmployee + familyiYour cost$212 / payiEmployer cost$618 / payiAnnual premium$5,512iDeductible$1,500iCopay$30iCoinsurance20%iOut-of-pocket max$6,000iDeductibleFieldScreenBusinessDefinitionThe amount your family pays for covered care each year before theplan starts paying its share — $1,500 on this plan.How it is calculatedSet by the plan; resets 01/01. Copays do not count toward it;coinsurance does.ExampleMaya's ER visit in March: $900 counts toward the $1,500; the planpays after that, you pay 20% coinsurance.Why it mattersA lower deductible costs more per pay — here $212 — but the planpays sooner when someone is sick.When it changesResets each plan year; a tier change mid-year keeps what you havealready paid.Rule impactFamily deductible is shared; no one person pays more than $1,500toward it.DECISION AIDWith regular visits for a family of four, a lower deductible usually wins.Related:CopayCoinsuranceOut-of-pocket maxChoosing the right planAsk AthenaIllustrative · words written by HR, numbers from this plan, names are examples

Reimagining Help During Enrollment

"Benefits portals explain terms in a glossary and expect the employee to carry the definition back to the card. Decision tools ask a questionnaire somewhere else. Benefits Reimagined does the opposite: the explanation is on the number, in the words HR chose, with this employee's figures already in it. The curated text stays curated. AI is used for exactly one thing — comparing this plan with the employee's other offers — and Athena picks up the field when there is a question the panel did not answer. The choice stays on the card."

9fields on the medical plan card with an i — coverage tier, your cost, employer cost, imputed income, annual premium, deductible, copay, coinsurance, out-of-pocket maximum
6sections in every explanation — definition, how it is calculated, example, why it matters, when it changes, rule impact — plus a decision-aid line
5cheaper same-tier plans at most in a comparison, from the employer's own rates, with a plain summary ready if the AI is unavailable
0elections changed by the help — the i, the comparison and Athena explain and point; the card's own buttons do the enrolling

How the Help Behaves — the Rules Everyone Can Rely On

What is written by people, what is filled in by the platform, what AI does and does not do.

The wordswritten by HRsix sections and a decision-aid line per field; AI never writes the explanation
The numbersfrom this cardamount, pay period and paychecks per year from the employee's own schedule
One panelnever twoopening another i replaces the panel; related chips swap the field
Comparisonsame tier onlyplans the employee is eligible for at the same coverage tier, up to five cheaper ones
Comparison numbersre-readtaken from the employee's offers on the platform, never from the screen
If AI is downa plain summaryreal cost, deductible, out-of-pocket maximum and the cheapest alternative — never an empty panel
Athenagroundedopens with the field, its rules, the live values and HR's FAQs; follow-ups stay on the field
Enrollingon the cardadd to cart, decline and enroll are the card's own buttons; nothing here presses them

Behaviour as implemented in Benefits Reimagined, October 2026. Names and amounts in the illustrations are examples.

One Field, Five Stages

Follow the Deductible field on Alex's medical plan card: what opens behind the i, the comparison it can start, the Athena hand-off, how HR wrote it, and where it lives on the desktop and the phone.

What opens behind the i — in HR's words, with Alex's numbers.

Alex is choosing a medical plan and taps the i beside Deductible. A panel opens on the card with the explanation HR wrote for that field: a definition, how it is calculated, an example, why it matters, when it changes and which company rules affect it — each with the figures from this card already in place, so "the amount you pay before the plan pays" reads as $1,500 and the annual premium is worked from Alex's own pay schedule. A one-line decision aid sits under the sections. Chips for related fields — copay, coinsurance, out-of-pocket maximum — swap the panel to that field without closing it. Long sections fold with a "More" link. Only one panel exists on the screen; opening another i replaces it. The FAQs HR wrote are not shown here — they are kept for Athena.

What the employee gets

  • Six short sections in everyday words, the plan's own numbers filled in
  • A decision-aid line that says what the number means for the choice
  • Related-field chips that swap the panel; "More" for long sections
  • A quiet "no additional information" when a field has no help yet — never an error

Why it matters

The explanation is on the number, not three clicks away in a glossary — and it is HR's wording, not a model's.

The panel shows text from the help library; nothing in it is generated at the moment of the tap.

TAP THE i · WHAT OPENSDefinitionWhat this number is, ineveryday words, with theplan's own figure filled inHow it is calculatedPer pay, per year, how manypaychecks — from thisemployee's pay scheduleExampleA worked example usingthe amount on the cardWhy it mattersWhat the number meansfor the choice in frontof the employeeWhen it changesNew plan year, a lifeevent, a tier changeRule impactThe company rules thatmove this number — anda Decision Aid line belowOne panel, every fieldOpening another i replaces the panel; related-field chips swap it to Copay or Coinsurance; long sections foldwith "More". FAQs are kept for Athena, not shown here.Illustrative · the text is HR's; the numbers are the card's

Core Capabilities of the Digital Adoption Platform

In-screen help, an on-demand comparison, an assistant that knows the field, and one admin screen behind it all.

1

An i on Every Cost and Coverage Field

Nine fields on the medical plan card — coverage tier, your cost, employer cost, imputed income, annual premium, deductible, copay, coinsurance, out-of-pocket maximum — each with help.

9 fieldsMedical cards
2

Explanations Written by HR, Numbers from the Card

Six sections and a decision-aid line per field, with the employee's amount, pay period, paychecks and tier filled in at the moment of the tap.

6 sectionsLive values
3

Related Fields and One Panel

Chips swap the panel to a related field; only one panel exists per screen; long sections fold with "More".

Related chipsNever two panels
4

Choosing the Right Plan

An AI brief against up to five cheaper same-tier offers using the employer's own rates — verdict, summary, comparison, family note, next step — with a plain summary if the model is unavailable.

Same tierFallback built in
5

Ask Athena with the Field

The assistant opens already knowing the field, its rules, the live values and HR's FAQs as chips; follow-ups stay on the field.

GroundedFAQ chips
6

One Admin Screen

Label, plan family, active flag, order, sections, decision aid, FAQs, related fields and a general-or-specific version per field — saved and indexed, no release.

Configuration workspaceRoadmap: other plan families

A Glossary and a Questionnaire vs. Help on the Number

Most portals explain terms somewhere else and recommend plans somewhere else again. Here is what changes when the help sits on the card.

MomentGlossary page or separate decision toolBenefits Reimagined Digital Adoption Platform
"What is a deductible?"A glossary in another tab, in generic words.An i on the field: HR's definition with this plan's $1,500 already in it.
"How much is that per year, for me?"A calculator, if there is one.Worked from the employee's own pay schedule — per pay, per year, how many paychecks.
"Is this plan the right one?"A questionnaire somewhere else, scored against national averages.Choosing the right plan: this plan against the employer's other same-tier offers, up to five cheaper ones.
When the AI is downA spinner, then nothing.A plain summary from real figures — never an empty panel.
"I still have a question"Search a help center; start a chat from scratch.Ask Athena opens on the field, with HR's FAQs as chips.
Changing the wordingA ticket to the vendor.HR edits the field in one screen; the next card opened shows it.
Who wrote the explanationNobody can say — or a model, each time.HR did, once; the platform fills in the numbers; AI is used only for the comparison.
EnrollingA different screen.The same card: add to cart, decline, enroll — the employee's buttons, untouched by the help.
Athena from the field

Open on the Field, Answer for This Family

When the panel is not enough, Ask Athena opens the assistant with everything the panel knew: the field, HR's definition and rules, the live values on the card and the FAQs written for it. Athena answers for this employee — this plan, this family, this pay schedule — keeps the conversation on the field, and points back to the comparison or the plan card. It is the same Athena as on Employee Home, and it never enrolls anyone.

  • FAQ chips — HR's questions for the field, one tap each — the answer comes from HR's text
  • "Is $1,500 a lot for us?" — answered for a family of four with regular visits, on this plan, this year
  • "Do copays count toward it?" — the rule HR wrote, in one line
  • "Should I pick the HDHP?" — the trade-off explained, then a pointer back to Choosing the right plan
  • Never enrolls — the card's buttons are the employee's; Athena explains and points
How Athena helps employees
Athena Employee Home · Alex · from Deductible
Is a $1,500 deductible a lot for a family of four?
Athena · from the Deductible fieldFor your family, with the visits you had last year, it is on the lower side: you would reach $1,500 by about March and the plan pays its share after that. The HDHP you are also eligible for has a $3,200 deductible and costs $48 less per pay — about $1,150 a year — so it wins only if the family stays well. Copays do not count toward the deductible on either plan; coinsurance does.
Does the deductible reset?Compare with the HDHP
Compare with the HDHP.
AthenaOpening Choosing the right plan for your coverage tier — it will show the PPO against the HDHP and the two other family plans you can pick, using your employer's rates. The choice stays on the card; I will not add anything to your cart.
Open the comparisonBack to the plan card
Ask about this field, this plan, this family…

What the Digital Adoption Platform Changes

The explanation is on the number

Nine fields on the card, each with HR's words and the employee's figures — no glossary to find.

HR owns the words

Six sections, a decision aid and FAQs per field, maintained in one screen without a release.

AI does one thing, well

Compares this plan with the employee's other same-tier offers from the employer's own rates — with a plain fallback.

Athena knows where you were

Opens on the field with its rules, values and FAQs; the conversation stays on the field.

Nothing enrolls by itself

The i, the comparison and Athena explain and point; the card's own buttons do the enrolling.

Desktop and phone alike

The same panel, comparison and hand-off in Employee Home and the BR Mobile App.

Which Help Lands, Seen From HR

Because every tap, comparison and hand-off is recorded, HR can see which fields employees open, which ones lead to a comparison, which ones end in a question to Athena, and whether the comparison changed anyone's mind. A field that is opened and then immediately asked about is a field whose text is not yet landing — the signal to rewrite it. Athena reads the picture and drafts the improvement; a person edits the help, and a reminder to finish enrollment goes out through Communication Hub.

  • By field — taps, comparisons started and Athena hand-offs for each of the nine fields
  • What the comparison did — how often employees stayed with the plan they opened and how often they moved to a cheaper same-tier plan
  • Fallbacks served — how many plain summaries were shown instead of the AI brief — every one with real figures
  • The questions that repeat — the phrases employees ask Athena after reading a field, so HR can add the missing line
  • What is not claimed — no i buttons on insurance, savings or spending-account cards in this release; no AI in the panel itself
See IntelliSuggest, the recommendation beside it
Enrollment help · HR viewOpen enrollment · week 2 · as of 11/10/2026Ask Athena41,206i taps6,812Plan comparisons3,104Ask Athena from a field9Fields with helpFieldTapsThen comparedThen asked AthenaDeductible11,4202,106912Your cost9,8161,840402Imputed income6,2043121,118Out-of-pocket max5,1101,206288Coinsurance4,318808240Coverage tier2,40631896Copay · premium · employer cost1,93222248Also this windowComparisons ended on a cheaper plan 38% of the time; 62% stayed with the plan openedFallback summaries served: 14 — every one with real figuresAthena · Which help is not landing?Imputed income gets the mostAthena questions per tap — theHR text is read, then askedabout. "Why is it taxed?" is thephrase that repeats.Suggested next stepAdd a one-line example of thetax to the Imputed Income help;a draft is ready for the contentteam to review.Open the draftReads the taps · a person edits the helpIllustrative data

Bring Your Hardest Field. Watch It Explain Itself.

We will take the field your employees ask about most — imputed income, usually — write the six sections with your team, fill in a real employee's numbers, run the comparison and the Athena hand-off, then show you the taps from the HR side — on your plan cards, with your words.

9 fields with an iWritten by HRLive numbersAI comparison on demandAsk Athena from the fieldDesktop & mobile

Digital Adoption Platform FAQs

HR's Words. The Employee's Numbers. One Tap.

Help that sits next to the number, on the desktop and on the phone — so the choice is made with the explanation in view.